You are the Owner?

With third-party corporate delivery apps taking 15% to 30% commissions on every order, you're effectively working for them, for 2 to 4 months each year. You make the initial investment, take the risks, and pour your heart into building your dream business. Yet, in reality, you're handing over a significant portion of your hard-earned revenue to these platforms. It's time to reclaim your ownership and focus on growing your business, not theirs.

Your Customers?

When you rely on third-party delivery apps, your customers no longer belong to you—they belong to the app. These platforms control who appears in search results, often prioritizing restaurants that pay higher commissions or for extra advertising. You're not just competing on food quality anymore; you're paying for visibility, while losing the direct connection to your customers.

Your Brand?

On third-party delivery apps, your brand becomes just another generic listing among many. Customers can't easily see what makes your restaurant unique as your identity gets diluted in a sea of competing options. You also lose control over customer data, leaving you unable to understand their preferences or nurture direct relationships. Instead of building loyalty and repeat business, you're helping the app grow its influence while your brand fades into the background. It's time to take back control and let your brand shine on its own platform.

The Hidden Costs of Advertising

While advertising on delivery apps may initially seem beneficial, it often leads to a never-ending cycle of expenses. The moment you stop paying for ads, your restaurant gets pushed down the search results, effectively erasing your visibility to potential customers. This creates a constant pressure to invest more money just to maintain a foothold, leaving you trapped in a cycle where you must continuously spend to be seen. Additionally, these hidden costs can add up quickly—fees for promotional placements, percentage cuts from sales, and commissions can significantly eat into your profit margins. Instead of gaining long-term customers, you're left with a system that prioritizes profit for the platform over the growth of your restaurant. It's time to break free from this financial burden and explore alternatives that promote genuine growth.

The Rise of Cloud Kitchens

What started as a partnership with delivery apps to reach more customers may now be working against you. Many of your loyal customers are being redirected toward Cloud Kitchens—businesses that operate with far lower costs, allowing them to offer enticing discounts and promotions. These platforms not only favor Cloud Kitchens because of the higher commissions they pay, but also push their offers and deals in front of your customers, making it harder for your restaurant to stand out.

The real problem? Those customers no longer truly belong to your restaurant; they belong to the apps. If your customers were connected directly to your restaurant, they'd value more than just discounts. They'd value your brand, your quality, and the personalized experience only you can offer. It's time to reclaim your customer relationships and ensure that loyalty is built on more than just price cuts.